Commone themes of horror film posters

From looking at and deconstructing other horror film posters. I am now going to establish the forms and conventions based on these deconstructions and also other posters.

Title

The title of horror film posters are usually located in the centre of the page, but just below from the main image or just a bit lower at the bottom of the page. This is so that it is clear to see and large in the centre of the page. The main colour for the titles is usually red and white, this is to stand out to the audience and also the colours both clearly represent the genre of horror. The title is also in bold capital letters to also stand out to the audience and can clearly be read and understood.

Main image

The main images of horror film posters vary quite a lot as this is an area which is specific to the film. Although I have picked out a few similarties that I need to consider. One of these being that the main image is usually of one person, either the antagonist or the protagonist, also the shots of them also vary, from mid shot to long shot and even to extreme close up. Another convention I have seen is that the main image is usually shot in dark lighting to follow the forms and conventions of horror.

Tagline

As you can see from these three examples that the taglines for horror posters are usually located at the top of the page and are in white writing, this is to contrast the dark lighting.

The rest of the conventions are as discussed before but all have their own thing to make it suit the horror genre, an example of this is the text of the extra information is quite jagged to make it look scary to the audience. Everything in the poster needs to clearly represent horror so that it is clear to the audience.